Meet AirAsia's Chatbot AVA and Other New Features for Mobile App

News in Asia
Meet AirAsia's Chatbot AVA and Other New Features for Mobile App

AirAsia has given a facelift to its website and mobile application introducing a chatbot powered by artificial intelligence. AirAsia Virtual Allstar, or simply AVA, is able to respond to inquiries instantly.

AVA was developed by AirAsia's in-house team. Currently it speaks eight languages: English, Bahasa Malaysia, Thai, Bahasa Indonesia, Vietnamese, Korean, simplified Chinese and traditional Chinese. 

Thanks to the makeover, the interface of both the website and application is now more user-friendly, intiutive, and will help enhance AirAsia's cumtomers' experience, according to AirAsia deputy group chief executive officer's opinion. A new homepage, an interactive flight search system and voice assistance are already presented, and so is a quite innovative AirAsia’s Fast Airport Clearance Experience System (FACES) enrolment. It allows the users of the mobile application to enrol to FACES for a quicker and easiler security check and boarding procedure.

Soon some more features will be added to the mobile application of the airline to make it more of an online travel companion rather than a mere flight booking platform.

Source

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